Nick Anderson
Creative Marketing Strategist based out of Los Angeles
Bio:
Brand marketing strategist with a background in digital marketing and social media management. Passionate about storytelling and connecting campaigns with culture. Located in Los Angeles, CA.
Past Collaborations
Artist:
Doja Cat, Kenny Mason, Childish Gambino Normani, Lucky Daye, Foushee, Lisa, Khalid
Companies:
Capitol Records, Canon, JBL, Vogue, Def Jam, Republic Records, RCA Records
Contact:
nickanderson.contact@gmail.com
323.718.6242
Nick Anderson – Marketing Strategist

Algorithm – Lucky Daye

(description)
LUCKY DAYE ALGORITHM: A SONIC EXPLORATION OF LOVE AND IDENTITY

Scarlet marked a bold reinvention of sound and self from the pop icon stepping into her most uncompromising form yet—abandoning hyper-pop aesthetics in favor of darker, more experimental hip-hop and alternative influences.

Campaign Type:
Marketing Strategy
Year:
2024
Artist:
Lucky Daye
Collaborartor:
RCA Records
(Links)
Lucky Daye Spotify
Lucky Daye Enters a New Era
GRAMMY Award-winning artist Lucky Daye released his highly anticipated third studio album, Algorithm, on June 28, 2024. Building upon the success of his previous works, Algorithm showcases Daye's evolution as an artist, blending elements of R&B, soul, funk, and rock to create a dynamic and immersive listening experience.
A Grammy-Winning Standout
The album's lead single, "That's You," co-produced by D'Mile and Bruno Mars, has garnered significant attention, debuting at No. 26 on Billboard’s Adult R&B Airplay chart and peaking at No. 15. The track's success led to it winning the Grammy Award for Best Traditional R&B Performance at the 67th Annual Grammy Awards.
Collaborative Chemistry
Collaborations on the album include "Blame" featuring Teddy Swims and "Paralyzed" featuring RAYE. These partnerships add depth and variety to the album's exploration of themes such as love, identity, and the complexities of modern relationships.
The Algorithm Tour Experience
To support the album, Daye embarked on The Algorithm Tour, which began on July 11, 2024, in San Francisco and concluded on August 28, 2024, in Los Angeles. The tour featured special guest Fana Hues and included performances in major cities across North America, showcasing Daye's electrifying live performances and further solidifying his place in contemporary R&B.
(Next Project: Normani)